Bloody Hell ... And They Hold The Ashes, Too

Sydney Morning Herald

Saturday March 11, 2006

Obviously we Brits are far too delicate and sensitive to cope with such naughty words in adverts for our holidays ("Upholder of British advertising purity washes our mouths out with soap", March 9). I'm surprised at you, Australia, for even thinking of such a thing. You'll be wanting to win the Ashes next.

Rest assured, normal British people think this ban is pretty pathetic, too.

Anne Dickson Edinburgh (Britain)

Now that the use of "bloody" has been endorsed by the Government and the Australian people, I know all you parents out there won't mind now when I tell your kids in my class that they have done "a bloody good job" or they'd "better get the bloody hell out of here".

You won't mind me telling you that your kid is a "bloody nuisance" or a "bloody pain in the neck". It's about time we were more transparent.

Anne Gazzard Wyoming

There's obviously a national epidemic of Seasonal Affective Disorder in Britain. It seems the long, grey days have eroded the country's normally sharp sense of humour.

Megan Brock Summer Hill

To best promote tourism, and our country, would it not have been less uncouth and more witty to have used the slogan "Where on earth are you?" Instead, millions of dollars have been spent on research and in parading our coarse "bloody hell" Australian vernacular.

Forbes Carlile Ryde

So, the British censor objects to the word "bloody" in a television commercial promoting tourism in Australia, yet one of the top British television comedies regularly shows projectile vomiting and incontinence. Little Britain, indeed.

Bruce Johnson Turramurra

Tourism Australia doesn't need to take legal action to sort out those snooty Brits. Isn't Aunty Jack making a comeback? Just send him.

Russell Edwards Drummoyne

© 2006 Sydney Morning Herald

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